Tuesday, November 9, 2010

Spotlight: Badoo in London

Badoo is unique.  When I first created the Badoo page, I was very excited because it was finally something new! It didn't have the usual, find your friends, here is your profile, (yawn), same old boring stuff. 
Rather than focusing on showing yourself off to your friends, it had a big focus on meeting other people.  The main page is called people nearby.  Here you can meet new people, searching by city and narrowing by miles.  Along the top of the page is the spotlight, a row of random people, their pictures, names, and current status.   



The simple global navigation allows to navigate to the people nearby, encounters, messages, and profile.  The encounters is a page that brings up a random person and says do you want to meet them? Yes, Maybe, No?

Additionally, a feature I liked was the popularity scale (although my popularity was 'Very Low'.  This scale determines how popular you are by visitors, people that wanted to meet you, people you want to meet, mutual attractions, friends, and favorites. 

The more I clicked around on this site, I began to see how this site could be similar to a dating network, because of the emphasis on meeting people.

When I tried to increase my popularity, that's when I discovered all of the restrictions on the site.  Many of the available features required money or a pay pal account, which was a huge disappointment.  Another way to get around the restrictions is one big fee is to buy super powers, which cost 9 dollars. 



If it weren't for the monetary restrictions on this site, it may have become my new favorite social network... still a never cool, unique, yet simple site that provided a fun, positive experience.

Fighting Domination

While Facebook captures 100 countries out of 127 popularity, there are several sites still fighting for a spot. 
This map shows the top social networks by country, and the majorty of the sites here are language based for the specific country, which is perhas why Facebook is not as popular there.


As you can see there are 6 sites on this map I have already explored, and many others I have yet to discover.